In this edition of #CREATORTALK, we speak to Midlands-based artist Ralph de Luffa (@RALPHDELUFFAX on Instagram). #CREATORTALK is a series of articles and interviews, with a focus on the creative industries and the the talent working within them.
PW- Hey Ralph! How’s it going?
Hey Pastel Wasteland, thanks for having me!
PW- So, first thing’s first. For those who don’t know yet, how would you sum up what you do?
I am a person who does things. I’d rather not focus on one thing. Ralph de Luffa is someone I feel was missing from “reality”. There’s definitely room for him so who knows what to expect.
PW- You’re currently promoting your debut single “Not Myself”. Can you give us a little background on how that came around?
I’ve been making demos and working on small projects for about two years. I heard the beat and recorded the melody instantly into my phone. Then the lyrics just came naturally in the studio.
PW- What do you have planned for the future? I know there’s a rumour of a new single floating around?
Yes there is a new single coming out soon, it’s taken from the debut EP (Release Date tbc). I can confirm the track is called “Back to That Night”, produced by my good friend Avlin Beat. It’s very summery, cheeky & I’m very excited for you to hear it!
PW- You’re a debut artist and just released your first single. What has been the highlight of the journey so far?
The highlight is to see the ball rolling after years of working behind closed doors. Time is precious when it comes to things like this, you learn it the hard way too. But if something is calling you… go find it! I’ve loved the people I’ve met and it feels great to follow your passion.
PW- We all know that being creative can sometimes be as much of a curse as it is a gift. How do you best cope on the “off” days we are all so used to? If you’re just not feeling it, for example?
There are times when what I do doesn’t work and that’s because we are machines that are constantly on the go. You have to know yourself when it’s time to flight mode it, change your environment, breathe in fresh air and tackle it again the next day. The others will never understand creatives commitment to their art, you do it because you believe in it. I think now more than ever we are struggling day by day, it really is a pressure cooker. I will be here for you, anyone, always! I want us to know when we are not ok and when we need help the most to reach out.
PW- There’s a lot of talk in the industry about declining budgets across the board, whether it be in music production, music videos, press etc. How important do you feel it is for artists to keep creating this content, and taking control of their brand?
It’s a huge battle financially for independent artists to reach out. There is help but not enough for everybody. If you don’t invest in what you want to do who would want to invest in you? It may take several times before it gets you somewhere but each time you grow, you develop until your shape is defined. Everybody deep down knows what they are here for, it’s important we keep that intuition to keep us inspiring and breaking boundaries for the next generations.
PW- And final question! It’s more of an invitation actually. Use the next few sentences to self-promote the hell out of what you’re up to, what we can watch/ listen to- no judgement!
You can listen to ‘Not Myself’ on all music platforms. Subscribe to Ralph de Luffa YouTube for some surprises coming very soon Lots of things in stall so keep up!